Kupujmo Goriško (‘Let us Buy Produced in Goriška’)
Name / Title
“Let us Buy Produced in Goriška” (Kupujmo Goriško)
Case Study Region
Upper Primorska Region (municipalities: Nova Gorica, Šempeter-Vrtojba, Renče-Vogrsko, Miren-Kostanjevica, Brda, Kanal) and Vipavska Valley
Business; project; partnership
Main activity / focus
Informing local population and entrepreneurs, producing, marketing, storing, labelling, purchasing and selling seasonally and locally produced foods (vegetable, fruit, dairy product etc.). Complete network of business-purchase-logistic centres for local food products.
Target beneficiaries / market
The area of Goriška region, other parts of Western Slovenia, towards Ljubljana (national capital).
At the beginning of January 2011 the initiative is at the initial stage (i. e. in November 2011 the project was presented to the public via extremely successful workshop.
Current Funding source(s)
LEADER Initiative, LAG for promotion of local products (60.000 €). Afterwards, the repurchase centres (0,5 million € in total) will be set-up from EU financial means for Development of regions and private investors (up to 15 %).
– RDA of Northern Primorska,
http://www.rra-sp.si (the topic is under construction)
This initiative was set-up in spring 2010 under the influence of successful similar initiative (alternative food networks, AFN) at Pomurska region (“Diši po Pomurju” /“It smells like Pomurje”). The background consists of several important reasons:
A small and active group of local producers and food-processors will provide static and mobile purchase network focusing solely on huge variety of locally produced foods that should be stored (if necessary for short period of time) and sold via recognizable trade mark to predominately local population.
This quite familiar and frequently used initiative in rural areas could be a good practice example.
Ms. Sanja Filipovska: firstname.lastname@example.org
Mr. Črtomir Špacapan: email@example.com
RRA Severne Primorske, Mednarodni mejni prehod 6, Vrtojba, 5290 Šempeter pri Gorici, SI-Slovenija